Discovery: Lisa Gralnek of LVG & Co.
Episode 150 | LISA GRALNEK + BALANCING AUTHENTICITY AMIDST A TIME OF DISRUPTION
“Authenticity in branding comes back to mission and vision. What is your purpose? Why do you exist? It’s about walking the walk.”
Interview with Lisa Gralnek, Head of Brand Marketing at MOO
In episode 150, Kestrel welcomes Lisa Gralnek, a Brand & Strategy Executive, to the show. The Founder + Principal of LVG & Co, Lisa has worked with brands including Chobani, moo.com, adidas, IKEA, Walmart and more over the past decade.
Before her Design Museum Mornings presentation on May 15th, we sat down with Lisa Gralnek, Head of Brand Marketing at MOO to get the basics of brand authen