Design Milk + Installation Magazine - MOO INTRODUCES PAPER VIEW AT ART BASEL MIAMI

At SCOPE’s 15th anniversary showing at Miami Beach, business card company MOO, hosts a site-specific installation made entirely of paper incorporating its latest tech design - NFC. A special installation created by Brooklyn-based designer and artist, Aerosyn-Lex Mestrovic, known for his intricate calligraphy, includes a new body of cast paper work created for MOO. The life-size human sculptures each contain MOO’s new digital paper near field communication technology, which will direct Verizon and Android users to Mestrovic’s website, which he will be updating daily during the fair with new work.